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Situation:
We worked with a large national organization to plan,
develop and execute an internal corporate awareness program targeting end users
and all level of management. The program was comprised of electronic content,
promotional items and live presentations.
Situation:
We worked with the CEO of a start-up company to
assist him in identifying the appropriate strategy so that shareholder value
could be maximized, and he could balance his strategic and operational
duties.
Situation:
An up and coming company had developed a complex
product that required extensive customer education in order to close on
sales. In order to deliver the required results of accelerated sales, we
suggested ways to reposition the product and identified several unique
client requirements that could be addressed through specific product
offerings based on the existing development work the company had already
completed. The resulting products resulted in accelerated sales.
Situation:
An international organization sought to provide their corporate
clients with a unique buying mechanism that would enable their clients to
view them as an extension of their own company. We intervened at a strategic
point and identified specific reasons why it was impossible for the
method they had chosen to succeed. We suggested alternatives that they could
deploy using their own in-house staff and one was adopted successfully and
implemented world wide..
Situation:
The need was recognized to focus all employees in a national organization of
3200 people on the importance of paying more attention to electronic
security concerns. We co-developed an awareness campaign designed to add
relevance to the issues so that employees would possess the knowledge to
better avoid incidents. The outcomes included:
·
A reduction of theft of information and computing resources by
those inside or outside the organization;
·
employees will possess the knowledge to better avoid
incidents, identify potential incidents and take appropriate action;
·
Alignment between individual and branch and corporate
organizational goals.
The organization was well positioned to deal with
challenges from their business partners who were seeking assurances that
proprietary information shared would not be at risk.
Situation:
The central support group of a large Canadian government department was
suffering from poor image in the eyes of their clients, resulting in
difficulty acquiring funding from year to year.
We developed a turn-around program to raise the profile
and create recognition and a positive perception of the group and its teams
in the eyes of the clients. The result was that:
·
the client’s needs were met more quickly;
·
members of the group were more receptive to their client’s
needs;
·
funding was more easily obtained based on the value of new
initiatives rather than the level of effort required.
Situation:
A large national organization expressed a need to improve the
efficiency of their internal training program with the desired result of
doing more with less. The amount of work was more than what the organization’s
current staffing level could handle, and this workload was expected to
increase unless the organization cut back on the top quality results they
were now achieving.
We were brought in to analyze the current situation and
make recommendation on ways to improve the operation without negatively
impacting the training effectiveness which were deemed to be quite good.
We made recommendations on many ways to:
- Improve
the efficiency of the content development process;
- reduce
the frequency of development work while still maintaining up to date
information;
- simplify
the delivery techniques resulting in less classroom time while achieving
better results for each participant.
Situation:
Each year a group of 200 Technology professionals from across the
country meet to discuss corporate decisions and new technologies. Wayne
McKinnon delivered the Keynote presentation to kick off the event. The
criteria for success was that the session must be:
·
Entertaining (Wayne worked his “techie Phrase book” and
“you know you’re a techie when” bits to add humor that was perfectly
suited for the group.)
·
Informative and full of substance (Findings from a recent
industry survey where CIOs from around the world were asked what their top
ten problems were.)
·Memorable attendees have been heard to say that they
remember the session and the message quite vividly years later.
Situation:
A business unit that had been operating successfully for many years
under strong leadership was facing change as a result of new economic realities.
Wayne worked with the leadership team to guide the process of creating a new
strategy. This enabled the business unit to focus on key areas where they
offered unique value, and pull back in areas of the business that they had
traditionally serviced but were not ideally suited for.
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