WayneMcKinnon.com

900 Greenbank Road
Suite 531,
Nepean Ontario
Canada K2J 4P6
(613) 860-1384 (Ph)
(613) 825-4895 (Fax)

Marketing

• Creating a Customer-Friendly e-mail Marketing Program

• Is SPAM part of your customer's Diet?-Rules for creating a successful e-mail marketing campaign

• Positioning: What the heck do you do and why should I care?
  

Career

• Never put your future in the hands of someone else...

• What were you doing before you became so busy?

• Letting go of the familiar: Why technical specialists often fail to progress in their careers, and how they can avoid this trap.

• Leadership - What can you learn from Trump?
  

Management

• Why System Security is a Business Imperative

• Are you Strangling  Your Business? - Here is why you may not be getting the results you expect

• How much is engineering worth? benefits are often measured in mistakes not made, rather than results achieved.

• Is e-mail a benefit or a liability? Do you know how much it is costing you, and who's responsibility is it?

• Successful Teams focus on achieving results, not on being right  

Communication

• Technically Speaking...Don't be too Technical - Rules for creating captivating technical presentations.

•   Is e-mail a benefit or a liability? Do you know how much it is costing you, and who's responsibility is it?

• Are virtual meetings a waste of time? Here are some thoughts on how to make them work better.

Reprints of these articles are allowed providing that: 1) Wayne McKinnon retains full copyrights. 2) The byline and phone number or e-mail address is included as written here. 3) Wayne McKinnon is contacted and sent a copy of the publication in which the article appears

  © 2003 Wayne McKinnon. All rights reserved.